20 Jun 2020

Why the rebrand?

We have been in business for 5 years now, and excuse the pun, we have matured in that time.

We’ve noticed that we provide the most value to our clients when working in close partnership with them – specifically around understanding their customers. We design and refine their websites to make them more intuitive, and ultimately more effective.

So, going forward, our point of difference will be around UX design – user experience design. This is what we want to be known for, and we believe its where we can add the most value to you, our customers.

Why now?

We have been providing UX design in a number of different forms over the past 20 years, but recent global events mean we have seen massive shifts in customer needs and online behaviours.

It seems like the perfect moment to launch our new brand and offering, and help clients create successful digital projects in this new world we are living in.

 
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Why the trees?
So what does a forest of trees have to do with UX web design? It’s not that weird – take a look at how we see it.